Sep 26th 2010
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Loading ...Business21C, Issue 02, Launch, 14 September 2010
On September 14, 2010, we launched Business21C, edition 02, and we did it in style. It was an evening of insight and entertainment as five leading thinkers from academia, business and public policy, took to the catwalk to share their stories, holding the audience enthralled throughout.
Then followed an hour of conversation, connection and exchange – the outstanding dynamic of any Business21C event – as guests picked over the stories shared from the catwalk, with the speakers and with each other, enjoying the remarkable harbourside location at the Museum of Contemporary Art, and Business21C hospitality.
We recorded the event, and each of the talks is available below for you to view. Enjoy, share and send us your thoughts.
Dean Roy Green opened proceeding with ‘Working with genius’, the story of how world renown architect Frank Gehry was attracted to the idea of a new building for UTS, one that will house UTS Business. In his words: ‘I like the problem’. But with a Gehry project, getting the architect on board is merely the first step in a long, creative, often unmapped and always shared journey. A Gehry building is an iterative process, informed by what its occupants need , in this case, what UTS Business is striving to become.
Craig Davis, Chief Creative Officer of Publicis Mojo in his day job, took to the catwalk to explain why, at the dawn of a post-advertising era when global brands are more powerful than ever before, consumers are equipped by the new connectivity to make brands accountable for how they do business. With BrandKarma.com, the world’s first brand-centric social media platform, Craig has has created a platform to do just that.
Miriam is Chief Executive Officer of the Centre for Policy Development, the organisation that hosted Pavan Sukhdev’s recent tour of Australia. Pavan Sukhdev is Special Advisor to the United Nation’s Environment Program’s Green Economy Initiative. Miriam tells the story of why she believes Sukhdev’s work is critical to changing way we interact with and account for the use of our natural resources, and why she believed it was so important to bring it to the attention of the Australian community.
Entrepreneur and financier, Martin Rushe, is fascinated by the opportunities that alternative energies present in a world that will inevitably move its dependence away from fossil fuels. At the launch, and in the Business21C magazine, Martin asks what’s viable, what’s plausible and what’s mythical? He also presented an animated analysis of the maths behind carbon capture and storage.
Professor Jane Hall, Head of the Centre for Health Economics Research and Evaluation at UTS Business closed the evening with a look at the economic implications of the shift from last century’s hospital-based health care model to an emerging model of home-based care, more suited to our aging population and patterns of chronic rather than acute diseases. We know what kind of care we want, but do we know how we’re going to pay for it?
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