In this week’s Business21c Weekly, it’s all red carpets and flash photography, as we talk awards. The finals of the City of Sydney Business Awards are coming up on the 20 September, and we ask what do business awards do for business, and is there anything in it for the customer?
According to our guests, the answer is ‘quite a lot’. Jane Thompson co-owner of Blue Spinach is a past winner and current finalist. Stephen Dyer, owner of Detour Espresso, is also a finalist this year. They take us through the process of entering: the form filling, the customer grooming, and the satisfaction they both clearly get from thinking beyond the daily ‘have the deliveries arrived, and who’s got the cash to pay the wages?’
It’s about building profile and strengthening business networks. But to Jane and Stephen it’s mostly about enriching customer relationships. After all, you don’t win awards by asking people to vote for you. You win because your customers love what you do.
Tina Lonergan and Bill Baggitt of the City of Sydney Business Awards explain how the goals for the awards fit with the broader City of Sydney vision for healthy, vigorous communities and community economies.
Recent Podcasts
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Edition 65 – The Performance Theatre: 1 Aug 2011
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Edition 64 – Switching on to Energy Efficiency: 30 Jul 2011
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Edition 63 – The business of BitCoin: 24 Jul 2011
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Edition 62 – Advertising and brand identity: 18 Jul 2011
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Edition 61 – Creating climate wealth: 10 Jul 2011
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Edition 60 – The business of baking: 3 Jul 2011

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